Free Form

Free Form was launched in 2017 as a dedicated natural wine brand within the Okanagan Crush Pad portfolio. The project is led by owners Christine Coletta and Steve Lornie, who established their winery in Summerland, British Columbia, in 2011. While the parent company began as a custom crush facility to assist other growers, it transitioned into an estate focused operation with a commitment to organic viticulture. Free Form was specifically created to highlight wines made without commercial additives or standardizing processes, allowing the winemaking team to explore techniques that differ from their more established labels. The brand represents a shift toward transparency and raw expressions of the fruit, moving away from the industrial interventions common in large scale production.

The fruit for these wines is primarily sourced from the Garnet Valley Ranch, a high elevation property spanning 320 acres that is certified organic. The vineyard blocks are situated at approximately 600 meters above sea level and feature a complex geological profile consisting of volcanic rock, limestone, and glacial till deposits. Winemaker Matt Dumayne oversees the production using a strictly low intervention philosophy. Fermentation is carried out exclusively with native yeasts, and the wines are aged in specialized vessels such as concrete eggs and clay amphorae. These materials are chosen for their thermal stability and their ability to allow oxygen exchange without imparting the heavy wood flavors associated with traditional oak barrels. Most wines are bottled unfiltered and unfined to preserve the natural texture.

Free Form is best known for its experimental and textural wines, particularly its skin contact whites and ancient method sparkling wines. Signature offerings include a Vin Gris made from Pinot Noir and orange wines produced from Pinot Blanc and Chardonnay that undergo months of maceration. The brand has gained significant recognition in the Pacific Northwest for its commitment to environmental sustainability, which extends to its unique packaging featuring labels made from stone paper rather than wood pulp. Within the Canadian wine industry, the label is regarded as a prominent example of the natural wine movement. It sits at the forefront of the Okanagan Valley's modern winemaking scene, emphasizing the specific nuances of each vintage over a consistent house style.