Longo Since 1961

Longo began in 1961 when Consiglio and Carla Longo opened a family enoteca in Legnano. Over several decades, the business expanded from a local boutique into a specialized brand focused on the selection and distribution of premium Italian food and wine. The company remains a family enterprise and is currently managed by the second generation of the Longo family, including siblings Giovanni, Osvaldo, and Paola.

The producer operates as a brand that identifies and collaborates with specific estates to create regional wine lines. In Friuli-Venezia Giulia, they maintain a partnership with the Rodaro estate, located in the hills of Spessa di Cividale. These vineyards are characterized by ponca, a marine-origin marl soil that contributes to the mineral profile and longevity of the wines. Winemaking for the Friuli selections emphasizes sustainability and modern technology to maintain the aromatic freshness of the fruit.

Signature offerings under the Longo Since 1961 label include varietal wines from the Delle Venezie and Friuli Grave appellations. The brand is specifically recognized for its Pinot Grigio and Sauvignon, alongside native varieties such as Friulano and Ribolla Gialla. The company is positioned as a curator of Italian viticulture, specializing in labels that represent distinct regional terroirs for the international market and high-end hospitality sectors.